At Spectacular Ink we have a passion for tourism. We work with you to design the right campaign, with relevant messages, and deliver it to your target audience. We help you to elevate your brand to the next level. With more than two decades of expertise in tourism marketing and public relations, we designed compelling campaigns that put our clients in the spotlight.
Our reputation as a premier tourism and hospitality PR agency is built upon integrity, creativity and the strong relationships we have forged with key journalists and travel professionals. With our 19-year track record and clear grasp of the media landscape, Spectacular Ink has helped many tourism and hospitality clients – both large and small – to exceed their goals.
CONTACT OUR TEAM FOR A CONFIDENTIAL CONSULTATION.
Armed with twenty-five years experience in the PR industry — including as PR director of Fairmont Chateau Whistler Resort — Jayne launched Spectacular Ink in 1998. Under her guidance, Spectacular Ink has built its reputation as one of Canada’s strongest PR agencies specializing in tourism and hospitality. The agency continues to demonstrate its dedication to achieving its clients’ goals, through a combination of hard work and creativity.
Having spent his childhood in his parents’ hotels, Peter went on to study International Relations, before spending 15 years with a US-based tour operator. He subsequently founded the European Tour Operators Association (ETOA) in 1990 and became its first Executive Director. Following three years of running his own tourism business in Whistler he co founded Spectacular Ink with his partner Jayne offering a wide range of marketing and sales services.
I have worked with many, many tourism and travel PR agencies around the world, and I can say without hesitation that Spectacular Ink is among the best. They go the extra mile to help provide all the assistance travel journalists need to produce their stories.
JANICE MUCALOV, Travel Journalist
I’ve worked with Jayne and the Spectacular Ink team on trips ranging from California’s Anderson Valley to staying in a suite fit for an oligarch at St. Moritz’s Badrutt’s Palace. No matter if the destination is in our own backyard or halfway around the globe the itinerary has always gone off without a hitch allowing me or my assigned writers the luxury of concentrating only on the enjoyment of the destination.
NEAL MCLENNAN, Food & Travel Editor, Western Living
Just a quick note to thank you and your crew for a lovely, informative lunch. I trust your clients know how very professionally and fully you represent their interests. I drove home with new story ideas swirling in my head.
ANNE BRITTON CAMPBELL, Travel Journalist
ERIC LUCAS, Travel Journalist